FREE online courses on Venture Capital Funding - Major Sections of a Business Proposal - Uniqueness

 

Every business proposition to a Venture Capitalist should have some unique property. Is the management team unique? Is the product or service unique? Is the production process unique? Is it based on unique financing? All these items could be included. The important point is that something should make your company stand out from all the other investment opportunities available to the Venture Capitalist.

 

Venture Capitalists do not like to invest in “me too” companies. They want a company that has a unique business position. In a separate section such as this, or in various sections throughout the business plan, you should stress the uniqueness of your company. If your business involves a new product, a patent on a process, or some other particularly unusual feature, then it should be covered in a separate section such as this. Besides including this section, the entrepreneur should interlace the business proposal with the strengths of the company.